Aloe

search

ALOE VERA

Nourishes, conditions, and protects against breakage.


Read more

6 Amazing Aloe Vera Hair Benefits

Natural and textured hair of almost every type has a tendency to be dry and fragile, but this is especially true for all those type 4c girls out there. This means your curls and coils require a specialized routine to keep hair healthy, strong, and moisturized.  It can be difficult to find proper formulas and […]


Read more

What Big Hair Changes Should You Make This Summer?

It’s safe to say 2020 hasn’t exactly gone the way most of us planned. Yet sometimes change is a necessary and powerful thing, no matter how uncomfortable it might be at the time. As most of us emerge from quarantine and are finding new ways to embrace the beauty of our melanin we are looking […]


Read more

Ingredients

Ingredients ALOE VERA Nourishes, conditions, and protects against breakage. ARGAN OIL Adds natural shine and smooths hair cuticles. AVOCADO OIL Helps seals the hair cuticle to prevent breakage BAOBAB OIL Restores and helps strengthen damaged hair, locks in moisture BLACK CASTOR OIL Nourishes scalp and helps to promote hair growth CHOCOLATE (CACAO) POWDER Restores and […]


Read more

5 Foolproof Ways To Detangle Your Curls & Coils

5 Foolproof Ways To Detangle Your Curls & Coils Do you ever still think about a traumatic hair detangling session from when you were a kid? It’s not just us right? Whew. Listen, that stays with you. Whether you want to blame it on your parents, a sibling, or take responsibility for that one day […]


Read more

Natural Hair DIY: How To Get Gabrielle Union’s Braids At Home

Natural Hair DIY: How To Get Gabrielle Union’s Braids At Home Whether you’re still sheltering in place, trying to cut back on expenses, or simply want to get better at doing your own hair, natural hair DIY’s are an affordable (and fun) way to get the latest look on a budget. Plus, they give you […]


Read more

The Amazing Benefits of Using Tea Tree Oil on Natural Hair

The Amazing Benefits of Using Tea Tree Oil on Natural Hair As long as humans have been around, we’ve been exploring all types of natural remedies for aches and pains. As you might have discovered, lemon and honey can work wonders for the common cold, aloe vera can treat wounds and burns, and cocoa butter […]


Read more

Store Locator

Shop Online Find a retailer near you Enter a location All products All ProductsBlack Castor Miracle Anti-Humidity Heat Protectant SprayBlack Castor Miracle Braid & Scalp Cleansing RinseBlack Castor Miracle Deep Penetrating Conditioner Moisture Restore TreatmentBlack Castor Miracle Extra Hold Braid, Loc & Twist GelBlack Castor Miracle Hold & Cover EdgesBlack Castor Miracle Prep & Leave-In […]


Read more

Home

Moisture Plus Care for Healthy Hair Shop Now Super Hold for Natural Hair Shop Now Detangle & Condition Shop Now #TakePrideandVote Shop Now 0104 Collections Moisture + Care For Coily, Curly hair Moisture + Care For Healthy Hair Protection + Care For Healthy Hair Moisture + Care For Healthy Hair Tangle Free + Easy Care […]


Read more

How to Safely Blow Dry Natural Hair Without Damage

When it comes to caring for your natural hair, it can be tempting to take the easy way out. While shortcuts might save you a little bit of time at the moment, you’ll usually end up regretting it later.  Think about it like this, taking off your make-up after a long day is especially annoying, […]


Read more