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Braid Spray + More Easy Ways to Make Your Protective Style Last Longer

It’s thattime again. The time when you have wash-and-go’d your natural curls way too many times this month and you’re tired of cleaning an entire wigs worth of hair out of your shower every week from detangling your curls.  Once you are over trying any of the supposedly “easy” hair tutorials online and you and […]


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Natural Hair DIY: How To Get Gabrielle Union’s Braids At Home

Natural Hair DIY: How To Get Gabrielle Union’s Braids At Home Whether you’re still sheltering in place, trying to cut back on expenses, or simply want to get better at doing your own hair, natural hair DIY’s are an affordable (and fun) way to get the latest look on a budget. Plus, they give you […]


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Shop Online Find a retailer near you Enter a location All products All ProductsBlack Castor Miracle Anti-Humidity Heat Protectant SprayBlack Castor Miracle Braid & Scalp Cleansing RinseBlack Castor Miracle Deep Penetrating Conditioner Moisture Restore TreatmentBlack Castor Miracle Extra Hold Braid, Loc & Twist GelBlack Castor Miracle Hold & Cover EdgesBlack Castor Miracle Prep & Leave-In […]


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Braid Cleanser Hacks: 5 Frizz-Free Tips For Washing Braids

Braid Cleanser Hacks: 5 Frizz-Free Tips For Washing Braids Protective styles, whether you are fully natural or not, are integral to maintaining the overall health of your hair. From twists to braids to weaves, these chic styles protect your curls and coils from heat styling, breakage, and environmental damage while contributing to moisture and length […]


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3 Must Haves For Healthier Hair

Curly, straight, braided, silk pressed: there is so much diversity among black women to celebrate but this is especially true when it comes to hair. Although we may differ in our unique hair texture, length, or curl pattern, the one thing we all have in common is our undeniable shared desire for healthy, beautiful hair.  […]


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Moisture Plus Care for Healthy Hair Shop Now Super Hold for Natural Hair Shop Now Detangle & Condition Shop Now #TakePrideandVote Shop Now 0104 Collections Moisture + Care For Coily, Curly hair Moisture + Care For Healthy Hair Protection + Care For Healthy Hair Moisture + Care For Healthy Hair Tangle Free + Easy Care […]


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5 Bad Natural Hair Habits To Break Now

We all do the best we can to take care of our natural hair, especially here at African Pride. But let’s face it, sometimes we can get lazy. The problem is that it’s dangerously easy to start forming bad hair care habits based on pure laziness.  It’s why we don’t always take our makeup off […]


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