"FEEL IT"
FORMULA

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EXPLORE COLLECTIONS

"Feel It" Formula

STRENGTHENING HAIR & SCALP REGIMEN

Formulated with Peppermint, Rosemary & Sage to treat your scalp, help restore breakage and promote healthy hair.

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Talking Texture Quiz

FIND THE BEST PRODUCT FOR YOUR HAIR TYPE

Take our Talking Texture Quiz and find the product that’s right for you!

HOW-TO VIDEOS

CURLING CREME
0:47
PERFECT CURL
0:53
BRAIDING & TWISTING
0:41

Talking Texture Blog

Top Stories

LOC vs LCO Method and What’s Best for Your Hair

Trying to decide whether the LOC or LCO method is better for your natural hair is like trying to decide who the Queen of R&B is. It’s all based on…
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REVIEWS

This Saved My Hair

“Before using this pre-shampoo I could barely get my fingers through my hair and now I can use my wide-toothed comb to apply my products like I need to. And my hair always feels super soft and moisturized after rinsing. This really saved my hair.”
Shalisa

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